Guides1 min read
Business Email vs Social Media DMs for Customer Communication
DMs are great for discovery — terrible for contracts, support, and audit trails. Why email on your domain still wins.
Instagram and LinkedIn DMs feel fast until you need to search a thread from six months ago, attach an invoice, or prove what was promised. Email remains the system of record for serious business.
Use both, correctly
Social for attention; email on your domain for money, delivery, and support. Move conversations to hello@ once there is a transaction or obligation.